In 2014 the NRL dabbled in the world of Superheroes. Jersey makers ISC Sports and MARVEL Studios put together a campaign that saw the jerseys of clubs sponsored by ISC transform into MARVEL themed designs.
To compliment the campaign, we were contracted to put together a series of films that linked the star players to their hero through shared attributes.
On a shoe-string budget we put together 5 films that were shared by the individual clubs through social pages and one 'hero' edit that was promoted across social media by the NRL and MARVEL along with airing on Fox Sports and Channel 9.
In 2014 it was nominated for Sports Promo of the Year